Social Media Campaign commercial
Producer , Director, Cinematographer & Editor
In 2024, we partnered with Jaecoo to produce a high-impact commercial for the launch of their national TV campaign. Our goal was to position the brand as a bold, sophisticated choice for modern drivers, blending rugged elegance with cutting-edge performance. Set against the dramatic landscapes of Costa Rica, the video was designed to feel cinematic, powerful, and emotionally charged — highlighting the vehicle’s capabilities while reinforcing Jaecoo’s identity as a premium lifestyle brand. Every frame was crafted to inspire a sense of exploration, confidence, and connection with the road ahead.
